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To pass the Salesforce CRT-550 exam, you need to demonstrate your understanding of the Marketing Cloud platform's features and functionalities. You will be tested on your ability to design, implement, and troubleshoot Marketing Cloud solutions to solve business problems. CRT-550 exam consists of 60 multiple-choice questions that you need to answer in 90 minutes. To succeed, it is recommended that you have at least six months of experience working with the Marketing Cloud platform and have completed the Marketing Cloud Consultant certification course. By passing the Salesforce CRT-550 Exam, you can gain recognition as a certified Marketing Cloud Consultant, which can help you advance your career and open up new job opportunities.

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Salesforce CRT-550 exam consists of 60 multiple-choice questions and lasts for 105 minutes. CRT-550 exam fee is $400, and candidates must score at least 65% to pass the exam. To prepare for the exam, Salesforce offers various resources, including online training, study guides, and practice exams. Candidates can also benefit from joining the Salesforce community and participating in user groups to learn from other professionals and share best practices. Passing the Salesforce CRT-550 Exam is a valuable asset for marketing professionals who want to demonstrate their expertise in Salesforce Marketing Cloud and enhance their career opportunities.

Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q58-Q63):

NEW QUESTION # 58
Northern Trail Outfitters has started the process of integrating its Marketing Cloud account and Sales Cloud org through Marketing Cloud Connect.
Which configuration should be utilized for the API user created in Marketing Cloud?

A. API Usercheckbox is deselected, Marketing Cloud Viewer role is applied.
B. API User checkbox is selected
Administrator & Marketing Cloud Administrator roles are applied.
C. API User checkbox is selected, no roles are assigned to user.
D. API User checkbox is deselected, all available roles are assigned to user.

Answer: B

Explanation:
Explanation
The API user created in Marketing Cloud for Marketing Cloud Connect should have the API User checkboxselected and the Administrator & Marketing Cloud Administrator roles applied. This ensures that the user has access to all features and functions in Marketing Cloud and can perform API calls between Marketing Cloud and Sales Cloud.
References:https://help.salesforce.com/s/articleView?id=sf.mc_co_create_a_marketing_cloud_api_user.htm&typ

NEW QUESTION # 59
Northern Trail Outfitters (NTO) wants to create a relevant audience from a dataextension for a daily send campaign. The audience will change from day-to-day. These emails contain a View As Web Page link and NTO wants to ensure this will not be broken when the audience is refreshed daily.
What should be used to segment this audience?

A. Use a SQL Queryto filter the audience into a new data extension that is overwritten each day
B. Use SQL Query to filter the audience into a new data extension that is upserted every day
C. Use exclusion lists for the send - excluding those that already were sent the email
D. Use AMPscript inside the email to pull information from a send logging data extension to determine which content displays based on message context

Answer: D

Explanation:
Explanation
Creating and enabling a BLOCKOUT window in MobileConnect can be used to prevent SMS messages from being sent during certain hours of the day. A BLOCKOUT window is a time period during which no messages are sent or received by MobileConnect, regardless of when they were scheduled or triggered.
References:https://help.salesforce.com/s/articleView?id=sf.mc_moc_blockout_window.htm&type=5

NEW QUESTION # 60
Northern Trail Outfitters wants to its emails to be redirected to Marketing Cloud server* for processing.
Which configuration setting should the consultant recommend'

A. Custom Delivery Profiles
B. Sender Authentication Package
C. Private Domains
D. Reply Mail Management

Answer: B

Explanation:
Explanation
This setting allows the consultant to verify the sender's identity and configure the incoming email settings.
Reference: https://help.salesforce.com/articleView?id=mc_es_sap_overview.htm&type=5 To redirect its emails to Marketing Cloud servers for processing, Northern Trail Outfitters should use a Sender Authentication Package. A Sender Authentication Package is a feature that allows marketers to authenticate their email sends with their own domain and branding, instead of using Marketing Cloud's default domain and branding. This will improve email deliverability and reputation, as well as provide more control over email settings andpreferences.
References:https://help.salesforce.com/s/articleView?id=sf.mc_es_sender_authentication_package.htm&type=5

NEW QUESTION # 61
Northern Trail Outfitters is using a Salesforce entry event in a Journey to send SMS to contacts located in the United States. They notice new contacts are not receiving messages, and the mobile number in the Salesforce Entry Data Extension was missing the country code.
How could they resolve this issue?

A. Format the phone field in Salesforce as +1[phonenumber].
B. Configure the phone field in Salesforce as US locale.
C. Select 'Normalize Phone Number' in Journey settings.
D. Select 'US' as the sending country in SMS activity.

Answer: C

Explanation:
To resolve the issue of new contacts not receiving SMS messages due to missing country codes in the mobile number field, the best solution is to select 'Normalize Phone Number' in Journey settings.
* Normalize Phone Number: In Journey Builder's SMS activity settings, enabling the "Normalize Phone Number" option automatically formats phone numbers to the E.164 standard (e.g., +1 for US numbers) by appending the appropriate country code based on a specified default country (in this case, the United States). This ensures that phone numbers missing a country code are correctly formatted for SMS delivery.
* Why it works:
* SMS providers require phone numbers in E.164 format (e.g., +12025550123 for a US number).
* If the mobile number in the Salesforce Entry Data Extension lacks the country code (e.g.,
2025550123), the SMS will fail to send.
* Normalizing phone numbers at the journey level corrects this issue without requiring manual updates to Salesforce records.
Why the other options are incorrect:
* A. Select 'US' as the sending country in SMS activity: The sending country setting in MobileConnect determines the short code or long code used for sending, not the formatting of recipient phone numbers.
It does not address missing country codes in the data.
* B. Format the phone field in Salesforce as +1[phonenumber]: While manually formatting phone numbers in Salesforce to include the +1 country code would work, it requires updating all existing records and implementing validation rules for new records, which is inefficient and prone to errors compared to normalization.
* D. Configure the phone field in Salesforce as US locale: Setting the phone field's locale in Salesforce affects display formatting (e.g., (202) 555-0123) but does not automatically add the +1 country code in the E.164 format required for SMS.
Exact Extract from Salesforce Documentation:
* Normalize Phone Number: "When you enable Normalize Phone Number in an SMS activity, Marketing Cloud automatically formats phone numbers to include the country code based on the selected country, ensuring compliance with E.164 standards for SMS delivery."(Source: Salesforce Help - MobileConnect SMS Activity Configuration)
* E.164 Format: "SMS messages require phone numbers in E.164 format, which includes the country code (e.g., +1 for the United States). Use normalization to correct improperly formatted numbers." (Source: Salesforce Help - MobileConnect Best Practices)

NEW QUESTION # 62
Northern Trail Outfitters uses separate Marketing Cloud accounts as environments for development, UAT, and production. They want to test all automations and Journeys In each environment prior to launching in production.
Which extension product should be used to speed up the migration of data extensions and Journey Builder configurations between each environment?

A. Configuration Manager
B. Deployment Manager
C. Ant Migration Tool
D. Change Sets

Answer: B

NEW QUESTION # 63
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